We launched Sky Ocean Rescue in 2017, to make people aware of plastic pollution and to give everyone easy ways to take action, every day. So far, our campaign for change has reached nearly 48 million people across Europe.
By 2020 we’ll have cut 1,000 tonnes of plastic from our business and across our supply chain. That’s a mountain of plastic the size of 7 blue whales that can’t make its way into the sea.
Over five years, we’re investing £25 million in companies that can help us all to give up plastic for good.